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| Author: | Pinson, C. Malhotra, N. K. Jain, A. K. |
| Title: | Les styles cognitifs des consommateurs. |
| Journal: | Recherche et Applications en Marketing
1988 : VOL. 3:1, p. 53-73 |
| Index terms: | CONSUMER ATTITUDES LIFE STYLE |
| Language: | fre |
| Abstract: |
SCIMA