search query: @indexterm RESEARCH ASSOCIATIONS / total: 20
reference: 12 / 20
| Author: | |
| Title: | AMA task force on the development of marketing thought : Developing, disseminating, and utilizing marketing knowledge. |
| Journal: | Journal of Marketing
1988 : OCT, VOL. 52:4, p. 1-25 |
| Index terms: | MARKETING INFORMATION MARKETING RESEARCH DOCTORAL RESEARCH RESEARCH ASSOCIATIONS |
| Language: | eng |
| Abstract: |
SCIMA