search query: @author Moncrieff, S. / total: 20
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| Author: | Moncrieff, S. |
| Title: | World news ads options |
| Journal: | Broadcast
1988 : AUG, 19, p.4 |
| Index terms: | |
| Freeterms: | Project, Contributions, Backing |
| Language: | eng |
| Abstract: | BBC tries to give the nightly half-hour show to an independent distributor together with advertising. If this step proves to be successful, the expansion of news service can be realized. BBC was compelled to choose this way since its application for financial help was rejected. At the same time BBC spends a lot of money to subsidize countries which cannot pay for services. |
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