search query: @indexterm television industry / total: 201
reference: 6 / 201
| Author: | Cruickshank, L. (et al.) |
| Title: | Making interactive TV easier to use: interface design for a second screen approach |
| Journal: | Design Journal
2007 : VOL 10:3, p. 41-53 |
| Index terms: | broadcasting industry consumer attitudes consumers television industry |
| Freeterms: | iTV PDA personal digital assistant user interface |
| Language: | eng |
| Abstract: | This article argues that interactive television could well revolutionize the way broadcast media is consumed. However, potential interactive television users are not yet familiar with the concept of interactive television, and also the services available still need to be developed. This article is based on a study of users' aspirations and obstacles to interactive television service engagement in the United Kingdom. A second screen solution is introduced and tested in a representative group of family homes. |
SCIMA