search query: @indexterm Television industry / total: 201
reference: 158 / 201
Author: | Walle, A. H. |
Title: | Commercial television, globalisation and the public interest : the history of voice of Firestone. |
Journal: | European Journal of Marketing
1987 : VOL. 21:8, p. 47-57 |
Index terms: | TELEVISION INDUSTRY ADVERTISING MEDIA |
Language: | eng |
Abstract: |
SCIMA