search query: @indexterm Television industry / total: 201
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| Author: | Taylor, A. |
| Title: | Profile GE's hard driver at NBC |
| Journal: | Fortune
1987 : MAR.16, No. 6, p.71-74 |
| Index terms: | TELEVISION INDUSTRY USA CHIEF EXECUTIVE OFFICERS |
| Language: | eng |
| Abstract: | A profile of the new executive of NBC, his switch from the GE's small appliances division, background, career, dealmaking skills, blunder in proposing a political action committee funded with employee contributions, and problems he faces at NBC. Slowness and caution in changing NBC's television programming and cost of a new situation comedy to replace cartoons. |
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