search query: @indexterm CORPORATE STRATEGY / total: 2034
reference: 245 / 2034
Author: | Eisenring, H. |
Title: | Kommunikationskultur nach aussen. |
Journal: | Management-Zeitschrift Industrielle Organisation
1993 : VOL 62:2, p. 40-42 |
Index terms: | COMMUNICATION PUBLIC RELATIONS MANAGERIAL ACTIVITIES CORPORATE STRATEGY |
Language: | ger |
Abstract: |
SCIMA