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Author:Weber, M.
Title:The business case for corporate social responsibility: A company-level measurement approach for CSR
Journal:European Management Journal
2008 : AUG, VOL. 26:4, p. 247-261
Index terms:corporate responsibility
social responsibility
case studies
value added
models
Freeterms:CSR
Language:eng
Abstract:This paper's focus is on the question of how to measure the business impact of CSR activities from a company perspective. Using a theoretical approach, a multi-step measurement model is developed allowing managers to evaluate their company-specific business case for CSR. A case example explicates the use of the model in practice.
SCIMA record nr: 269286
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