search query: @indexterm market research / total: 2057
reference: 456 / 2057
Author: | Weissmann, A. Wessner, K. |
Title: | Visionäre Marktforschung: Fit für die Zukunft. |
Journal: | Absatzwirtschaft
1994 : APR, p. 36-40 |
Index terms: | MARKET RESEARCH CONSUMER BEHAVIOUR INNOVATION MARKET INFORMATION FUTURE |
Language: | ger |
Abstract: |
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