search query: @indexterm market research / total: 2057
reference: 408 / 2057
Author: | Bischoff, H. |
Title: | Vom Blind- zum Instrumentalflug: Low-Cost-Marketing. |
Journal: | Absatzwirtschaft
1996 : APR, p. 72, 74, 76 |
Index terms: | SALES MANAGEMENT MARKET RESEARCH COST CONTROL INFORMATION SYSTEMS SMALL BUSINESS MEDIUM-SIZED BUSINESSES |
Language: | ger |
Abstract: |
SCIMA