search query: @indexterm market research / total: 2057
reference: 230 / 2057
| Author: | Socher, K. |
| Title: | Reforming destination management organisations and financing |
| Journal: | Tourist Review = Revue de Tourisme = Zeitschrift für Fremdenverkehr
2000 : VOL. 55:2, p. 39-44 |
| Index terms: | Tourism Tourist industry Organizational structure Market research |
| Language: | eng |
| Abstract: | The author tries to develop a model for an optimal, efficient destination management system, especially to cope with the problem of limiting the necessary government influence and transfer as many decisions as possible to the individual private entrepreneurs. In this model the two tasks of destination management organisations - product development and marketing - are separated and are financed by two different taxes or levies, which are necessary for the function of producing public goods on the one side and internalizing external effects on the other side. |
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