search query: @indexterm market research / total: 2057
reference: 204 / 2057
| Author: | Miller, T. W. Dickson, P. R. |
| Title: | On-line market research |
| Journal: | International Journal of Electronic Commerce
2001 : SPRING, VOL. 5:3, p. 139-167 |
| Index terms: | Internet Market research Innovation Electronic commerce Consumer behaviour New products |
| Language: | eng |
| Abstract: | The article focuses upon innovation and issues in on-line market research. It reviews technologies and methods of on-line research and points to varous methodological and ethical issues. |
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