search query: @author Sanchez Gallego, G. / total: 21
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| Author: | Sanchez Gallego, G. |
| Title: | Politica de producto. |
| Journal: | Alta Direccion
1993 : JUL-AUG, 170, p. 293-300 |
| Index terms: | PRODUCT POLICY POSITIONING |
| Language: | spa |
| Abstract: |
SCIMA