search query: @indexterm Media research / total: 210
reference: 127 / 210
Author: | Stötzel, D. U. |
Title: | Kinder und Werbung |
Journal: | Markenartikel
1996 : VOL. 58:1, p. 17-20 |
Index terms: | CHILDREN ADVERTISING MEDIA RESEARCH TELEVISION ADVERTISING GERMANY |
Language: | ger |
Abstract: |
SCIMA