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| Author: | Jarach, D. |
| Title: | The evolution of airport management practices: toward a multi-point, multi-service, marketing-driven firm |
| Journal: | Journal of Air Transport Management
2001 : MAR, VOL. 7:2, p. 119-125 |
| Index terms: | Air transport Airports Service marketing Aircraft industry Italy |
| Language: | eng |
| Abstract: | This paper investigates the evolving profile of airports towards the "airport as a firm" concept. The paper highlights examples of "best practice" in the European airport industry. The Italian airport industry is given particular attention. |
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