search query: @indexterm MEDIA RESEARCH / total: 210
reference: 26 / 210
| Author: | Jones, D. |
| Title: | Radio: on the up? |
| Journal: | Admap
2005 : VOL. 40:4, p. 48-50 |
| Index terms: | Media research Radio industry Swot analysis |
| Language: | eng |
| Abstract: | The article takes a fresh look at an old-established minor medium. It discusses technology, revenue forecasts and creative challenges in the light of media. |
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