search query: @indexterm Media research / total: 210
reference: 183 / 210
| Author: | Piquet, S. |
| Title: | Les stars dans la publicite et dans les courants socio-culturels. |
| Journal: | Revue Francaise du Marketing
1986 : MAY-JUN-JUL, 108, p. 71-78 |
| Index terms: | ADVERTISING MEDIA RESEARCH SOCIOLOGY COMMUNICATION |
| Language: | fre |
| Abstract: |
SCIMA