search query: @indexterm Media research / total: 210
reference: 180 / 210
| Author: | Moore, T. |
| Title: | Citizen Murdoch presses for more. |
| Journal: | Fortune
1987 : JUL 6, VOL. 116:1, p. 67-72 |
| Index terms: | MEDIA SELECTION MEDIA RESEARCH NEWSPAPER INDUSTRY TELEVISION RECEIVERS INDUSTRY COMPETITION |
| Language: | eng |
| Abstract: | Profile of Rupert Murdoch, his empire, expansion of his TV network in the U.S., companies, acquisitions, losses and his general synergistic world wide media empire. The writing up of media assets every three years, cash flow boost from battle with British printing unions and difficulty in managing such a big empire around the world. A map outlines the Murdoch empire. A box gives a profile of Murdoch's wife and her background, and another box: earnings multiple. |
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