search query: @indexterm SOCIAL RESEARCH / total: 211
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| Author: | Wiener, J. L. Doescher, T. A. |
| Title: | A framework for promoting cooperation. |
| Journal: | Journal of Marketing
1991 : APR, VOL. 55:2, p. 38-47 |
| Index terms: | SOCIAL MARKETING SOCIAL RESEARCH MARKETING STRATEGY |
| Language: | eng |
| Abstract: |
SCIMA