search query: @indexterm Brand names / total: 212
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| Author: | Baxter, J. |
| Title: | Data on display |
| Journal: | Management Accounting (London)
1991 : DEC, VOL. 69:11, p. 18-19 |
| Index terms: | ACCOUNTING POLICY BRAND NAMES VALUATION |
| Language: | eng |
| Abstract: | Problems of valuing brand names and information valuation. Insurance. Cost of replacing software. Insurance value. Value of data. Users. Functions. Computer data as an asset. Asset value. Value of data for an accountant. Databases within a company. A brand name and advertising. An inventory of information. |
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