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Author:Brekke, K.R.
Holmas, T.H.
Straume, O.R.
Title:Reference pricing, competition and pharmaceutical expenditures: theory and evidence from a natural experiment
Journal:Journal of Public Economics
2011 : AUG, VOL 95:7-8, p. 624-638
Index terms:pharmaceutical industry
brand names
products
pricing
markets
imperfect competition
pricing
regulations
health
Norway
Language:eng
Abstract:We study the effect of regulation on competition between brand-names and generics and pharmaceutical expenditures using a unique policy experiment in Norway, where price cap regulation was substituted with reference pricing (RP) in 2003 for a sub-sample of off-patent products. First, a vertical differentiation model is constructed to inspect the impact of regulation on prices and market shares of brand-names and generics. Then, we exploit a detailed panel data set at product level covering various off-patent molecules before and after the policy reform. The control group consists of off-patent drugs not subject to RP. It is found that RP significantly decreases both brand-name and generic prices, and leads to significantly lower brand-name market shares. Finally, we demonstrate that RP has a strong negative effect on average molecule prices, suggesting substantial cost-savings, and that patients' copayments decrease regardless of the extra surcharges under RP.
SCIMA record nr: 275207
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