search query: @indexterm Brand names / total: 212
reference: 180 / 212
| Author: | Mesdag, M. van |
| Title: | Europe's brand squeeze. |
| Journal: | Management Today
1985 : MAR, p. 70-73, 114 |
| Index terms: | BRAND NAMES MANUFACTURING INDUSTRY EUROPE, WEST |
| Language: | eng |
| Abstract: |
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