search query: @indexterm Brand names / total: 212
reference: 139 / 212
| Author: | Kare-Silver, M. de |
| Title: | Brand flakes (!Packaged goods) |
| Journal: | Management Today
1990 : NOV, p. 119-120,122 |
| Index terms: | BRAND NAMES MARKETING |
| Language: | eng |
| Abstract: |
SCIMA