search query: @indexterm consumer durables / total: 213
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Author: | |
Title: | The German market for small electrical appliances |
Journal: | Market Research Europe
1998 : NOV, VOL. 30:11, p. 119-163 |
Index terms: | Market surveys Domestic appliances Consumer durables Brands Europe |
Language: | eng |
Abstract: | In the report, the German retail market for small household electrical appliances is analyzed. For the study, the market has been segmented by Euromonitor into three sectors: kitchen, cleaning and personal ones. The period mainly covered is 1993-1997 with forecasts to 2002. |
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