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| Author: | Chandy, R. Narasimhan, O. |
| Title: | How micro-entrepreneurs could change the world |
| Journal: | Business Strategy Review
2011 : SPRING, VOL. 22:1, p. 52-55 |
| Index terms: | entrepreneurship small business emerging markets international competition |
| Freeterms: | micro-entrepreneurs |
| Language: | eng |
| Abstract: | Always have entrepreneurs been heroes in the business world. But, while the world routinely praise people like Richard Branson and Bill Gates, there is a much larger world of entrepreneurship there in emerging markets. The authors clarify how micro-entrepreneurs may be play a key role in the return of a robust global economy. |
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