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| Author: | Yang, Yuanhua |
| Title: | The development trends in the world's competitiveness and China's countermeasures (original in Chinese) |
| Journal: | Intertrade (c)
1995 : 12, p.7-8, 10 |
| Index terms: | INTERNATIONAL MARKETING INTERNATIONAL TRADE CHINA |
| Language: | chi |
| Abstract: | So far, non-price factors of competition are becoming increasing dominant in the competition on world markets. This makes it necessary for China to shift from the traditional price competition mechanism to non-price competition mechanism as the main competitive means. To win a larger share of the market, the comprehensive competitiveness should be enhanced by improving the quality of goods, after-sales service, designs of packaging, credit of transactions, development of new products, terms of settlement of loans, speed of delivery, management and marketing of exports. |
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