search query: @indexterm CLIENTS / total: 219
reference: 157 / 219
Author: | Saurais, G. Francequin, M. |
Title: | Pour la strat`gie-client - Le point de vue du praticien |
Journal: | Banque
1992 : JUN, 528, p. 557-560, 562-563 |
Index terms: | BANK MARKETING MARKETING STRATEGY CLIENTS FRANCE |
Language: | fre |
Abstract: |
SCIMA