search query: @indexterm CLIENTS / total: 219
reference: 153 / 219
Author: | Shapiro, B. Rangan, V. K. Sviokla, J. |
Title: | Tracez le parcours d'une commande : un bon moyen d'ameliorer le service un client. |
Journal: | Harvard-L'Expansion
1992 : WINTER, 67, p. 16-25 |
Index terms: | MARKETING MANAGEMENT CLIENTS |
Language: | fre |
Abstract: |
SCIMA