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| Author: | Brizard, E. |
| Title: | Les strategies et les etudes de satisfaction. |
| Journal: | Revue Francaise du Marketing
1993 : APR-SEP, 142-143, p.167-172 |
| Index terms: | MARKETING STRATEGY CLIENTS CONSUMER SATISFACTION MARKET SURVEYS |
| Language: | fre |
| Abstract: |
SCIMA