search query: @indexterm CLIENTS / total: 219
reference: 144 / 219
Author: | Faivre, J.-P. |
Title: | Methodologie des enquetes de satisfaction clientele. |
Journal: | Revue Francaise du Marketing
1993 : OCT-DEC, 144-145, p. 67-89 |
Index terms: | CONSUMER SATISFACTION MEASUREMENT CLIENTS SURVEYS QUESTIONNAIRES |
Language: | fre |
Abstract: |
SCIMA