search query: @indexterm CLIENTS / total: 219
reference: 70 / 219
| Author: | Garcia Mazpulen, J.L. |
| Title: | Hacia la fidelizacion delcliente como clave de diferenciacion. |
| Journal: | Harvard-Deusto Marketing & Ventas
1999 : MAY-JUN, 32, p. 57-59 |
| Index terms: | INTELLECTUAL CAPITAL CONSUMER SATISFACTION CLIENTS |
| Language: | spa |
| Abstract: |
SCIMA