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Author:Anders, K.
Title:Marketing and policy considerations for violent video games
Journal:Journal of Public Policy and Marketing
1999 : FALL, VOL. 18:2, p. 270-273
Index terms:MARKETING
PUBLIC POLICY
VIOLENCE
VIDEO GAMES INDUSTRY
Language:eng
Abstract:In this article, the author discusses the video game market, marketing practices, the rating system, and efforts by the gaming industry and state and federal lawmakers to keep videos with adult themes out of hands of minors. Video games have become increasingly sophisticated since their inception in the 1970s. The games have gone from bouncing a little white ball from side to side on a screen to games of virtual reality in which the player has an active role within the game.
SCIMA record nr: 204169
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