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Author:Zhang, Yifan
Title:The selection of rural leading industries is guided by thinking of industrialization business and marketing (original in Chinese)
Journal:China Business and Market (c)
1998 : 5, p.7-10
Index terms:AGRICULTURAL INDUSTRY
MARKETING
CHINA
Language:chn
Abstract:Since reform and opening up, China's rural leading industries as a new force suddenly coming to the fore with township enterprises as the representative have developed rapidly. But there also exist some problems worth notice. This paper analyzes the problems existing in the rural leading industries and the reasons for them, explores the issues to be considered in selecting the rural leading industries at present, proceeding from consideration of industrialization business and marketing, and the theoretical basis as well as the guiding principles. Besides it raises some suggestion on the selection of the rural leading industries.
SCIMA record nr: 186056
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