search query: @indexterm SERVICE QUALITY / total: 221
reference: 136 / 221
| Author: | Wang, K.-C. Hsieh, A.-T. Huan, T.-C. |
| Title: | Critical service features in group package tour: an exploratory research |
| Journal: | Tourism Management
2000 : APR, VOL. 21:2, p. 177-189 |
| Index terms: | Tourism Tourist industry Travel Service quality Management research |
| Language: | eng |
| Abstract: | In many countries, especially in Asia, the group package tour is the mainstream mode of outbound travel. The authors of this study conducted exploratory research to identify the critical service features of the GPT. Sample data come from the customer lists offered by a large wholesale travel agency. Data were collected from both customers and employees using critical incident technique. |
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