search query: @indexterm advertising media / total: 223
reference: 86 / 223
| Author: | Rominski, D. |
| Title: | Werbung aus der Zeitungsdruckerei: Alternative zu Hochglanz? |
| Journal: | Absatzwirtschaft
1993 : JUN, p. 118-119 |
| Index terms: | NEWSPAPER ADVERTISING PRINTING INDUSTRY COMPETITION ADVERTISING MEDIA |
| Language: | ger |
| Abstract: |
SCIMA