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| Author: | Zou, Xin |
| Title: | Analyzing China's strategy of enterprise groups in light of the new trade theory (original in Chinese) |
| Journal: | International Trade Journal (c)
1998 : 12, p.1-5 |
| Index terms: | COMPETITIVE ADVANTAGE CONGLOMERATE COMPANIES INTERNATIONAL MARKETING CHINA |
| Language: | chn |
| Abstract: | The new trade theory highlights enterprises' competitive advantages. The economic competition between countries is, in essence, "a game of chess" between enterprises of various countries in competitive advantages. China's atom-shaped market structure is unable to make enterprises have the rudimentary competitive advantages. The nation's traditional superiority has also been weakened, to a great extent. The strategy of enterprise groups is the compulsory strategy which a country like China, a big developing country in the course of transformation must take facing the international competition. It is also an innovation of mechanism and tastics. |
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