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| Author: | Rominski, D. |
| Title: | Internet oder Print?: Intermedia-Vergleich. |
| Journal: | Absatzwirtschaft
1999 : MAR, p. 98-100, 102-103 |
| Index terms: | ADVERTISING MEDIA PLANNING INTERNET GROUPS COMPARATIVE RESEARCH |
| Language: | ger |
| Abstract: |
SCIMA