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| Author: | Crainer, S. |
| Title: | From Edison too Immelt: the GE way |
| Journal: | Business Strategy Review
2009 : FALL, VOL. 20:3, p. 18-22 |
| Index terms: | USA international companies conglomerate companies competition corporate planning development success |
| Language: | eng |
| Abstract: | General Electric belongs to the big corporations of today. While others lag behind, GE has forged a uniquely strong corporate arch of development during over a century. Herein, it is asked what makes the giant tick and how GE has lasted out the competition. And does it have the strength and sense of purpose to carry on? The article author explores the GE way. |
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