search query: @indexterm advertising media / total: 223
reference: 141 / 223
Author: | Williams, D. M. |
Title: | A new medium for advertising : the postcard, 1900-1920. |
Journal: | European Journal of Marketing
1988 : VOL. 22:8, p. 17-34 |
Index terms: | ADVERTISING MEDIA HISTORY |
Language: | eng |
Abstract: |
SCIMA