search query: @indexterm advertising media / total: 223
reference: 210 / 223
Author: | Aitchison, D. |
Title: | Why international media are mushrooming. |
Journal: | Marketing
1979 : NOV, p. 41,43-44,46 |
Index terms: | ADVERTISING MEDIA INTERNATIONAL MARKETING PERIODICALS |
Language: | eng |
Abstract: |
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