search query: @indexterm SERVICE MANAGEMENT / total: 228
reference: 142 / 228
| Author: | Stauss, B. |
| Title: | Dienstleistungsmarketing und Dienstleistungsmanagement. |
| Journal: | Betriebswirtschaft
1992 : VOL. 52:5, p. 675-689 |
| Index terms: | SERVICE MARKETING SERVICE MANAGEMENT MANAGEMENT LITERATURE |
| Language: | ger |
| Abstract: |
SCIMA