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| Author: | Pati, G. C. Salitore, R. A. |
| Title: | The resurrection of a rust-belt service organization. |
| Journal: | Organizational Dynamics
1989 : SUMMER, VOL. 18:1, p. 33-49 |
| Index terms: | ORGANIZATIONAL DEVELOPMENT SERVICE MANAGEMENT BANKS |
| Language: | eng |
| Abstract: | The case of a financial institution located in a rust-belt manufacturing area is described. This area has saturated with numerous business reversals. The bank resurrected itself by means of an organizational development (OD) strategy based on a carefully crafted organizational change. Longitudinal data on both financial and interpersonal variables provide proof that OD works. The lessons of OD successes and earlier failures are analyzed to derive a series of macro building blocks as well as more effective intervention strategies that can be used by change agents in situations similar to the one depicted in this study. |
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