search query: @indexterm semiology / total: 23
reference: 8 / 23
| Author: | Gatard, C. |
| Title: | Le marketing de luxe: une lecture systemique non systematique. (!Luxuries) |
| Journal: | Revue Francaise du Marketing
1991 : APR-SEP, 132-133, p. 17-21 |
| Index terms: | MARKETING THEORY SEMIOLOGY |
| Language: | fre |
| Abstract: |
SCIMA