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| Author: | Ferrell, O. C. Weaver, K. M. |
| Title: | Ethical beliefs of marketing managers: what they say, they believe and do, compared with their perceptions of peers and top management. |
| Journal: | Journal of Marketing
1978 : 3 JUL VOL.42 p.69-73 |
| Index terms: | TOP MANAGEMENT MARKET RESEARCH ETHICS MARKETING |
| Language: | eng |
| Abstract: |
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