search query: @author DeSarbo, W. S. / total: 23
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| Author: | DeSarbo, W. S. Green, P. E. |
| Title: | Choice-constrained conjoint analysis. |
| Journal: | Decision Sciences
1984 : SUMMER, VOL. 15:3, p. 297-323 |
| Index terms: | BRAND CHOICE CONJOINT ANALYSIS FORECASTING TECHNIQUES CONSUMER BEHAVIOUR |
| Language: | eng |
| Abstract: |
SCIMA