search query: @author DeSarbo, W. S. / total: 23
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Author: | Green, P. E. Rao, R. R. Desarbo, W. S. |
Title: | Incorporating group-level similarity judgments in conjoint analysis. |
Journal: | Journal of Consumer Research
1978 : DEC, VOL. 5:3, p. 187-193 |
Index terms: | STATISTICAL METHODS HOLIDAYS MATHEMATICAL MODELS |
Language: | eng |
Abstract: |
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