search query: @indexterm semiology / total: 23
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| Author: | Mick, D. G. |
| Title: | Consumer research and semiotics : exploring the morphology of signs, symbols, and significance. |
| Journal: | Journal of Consumer Research
1986 : SEP, VOL. 13:2, p. 196-213 |
| Index terms: | CONSUMER RESEARCH SEMIOLOGY CONSUMER BEHAVIOUR |
| Language: | eng |
| Abstract: |
SCIMA