search query: @author DeSarbo, W. S. / total: 23
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| Author: | Green, P. E. Rao, V. R. Desarbo, W. S. |
| Title: | Incorporating group-level similarity judgments in conjoint analysis. |
| Journal: | Journal of Consumer Research
1978 : DEC, VOL. 5:3, p. 187-193 |
| Index terms: | TOURISM CONSUMER ATTITUDES HOLIDAYS MATHEMATICAL MODELS |
| Language: | eng |
| Abstract: |
SCIMA