search query: @indexterm market research ethics / total: 23
reference: 21 / 23
Author: | Frey, C. J. Kinnear, T. C. |
Title: | Legal constraints and marketing research : review and call to action. |
Journal: | Journal of Marketing Research
1979 : AUG, VOL. 16:3, p. 295-302 |
Index terms: | MARKET RESEARCH ETHICS |
Language: | eng |
Abstract: |
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