search query: @indexterm outdoor advertising / total: 23
reference: 20 / 23
Author: | Burridge, M. |
Title: | The fine art of sponsorship. |
Journal: | International Journal of Physical Distribution and Materials Management
1989 : VOL. 19:3, p. 19-23 |
Index terms: | CARS OUTDOOR ADVERTISING SPONSORSHIP |
Language: | eng |
Abstract: |
SCIMA